Google’s Ban on Third-party Cookies Could Actually Harm User Privacy

Reading Time: 3 minutes

There was quite a lot of coverage earlier this month when Google announced that they would be phasing out support for third-party cookies in Chrome within the next two years. The stock price of firms like Criteo, which rely heavily on third-party cookie data for their core business, dipped sharply. The general consensus has been that this was a welcome move in terms of user privacy – but nixing third-party cookies could actually harm user privacy, by making it harder to identify irresponsible sharing of user data.

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GDPR: Breaking the Third-party Data Habit

Reading Time: 6 minutes

Ah, GDPR. Like the guy (or girl) you matched with on Tinder six months ago who got less interesting the more you got to know them, it just won’t go away. It keeps sliding into your DMs with teasing headlines like, “Data Protection Authority of Baden-Württemberg Issues First German Fine Under the GDPR” or “Washington Post offers invalid cookie consent under EU rules“. And there you were thinking you were done with it back in May, when you sent all your users that “Please respond to this email to stay on our mailing list” email and threw that giant banner about cookies up on your website.

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The seven people you need on your data team

Reading Time: 8 minutes

Congratulations! You just got the call – you’ve been asked to start a data team to extract valuable customer insights from your product usage, improve your company’s marketing effectiveness, or make your boss look all “data-savvy” (hopefully not just the last one of these). And even better, you’ve been given carte blanche to go hire … Read more

Eric Peterson Rides Again

Reading Time: 3 minutes

Eric Peterson has an impassioned post on his blog in which he defends the Obama Administration’s decision to use persistent cookies for tracking behavior on the Whitehouse.gov site. He directs particular ire at an article by Chris Soghoian at CNET from November which questioned whether it was a smart move for the (then) Obama Transition … Read more

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